Heather Physioc leads the Discoverability capability at global ad agency VML, serving the online search needs of enterprise brands across verticals and around the globe, many in the tourism, travel, and outdoor industries. Herward-winning discoverability group has been recognized as the Best Large Integrated Search Agency, Integrated Search Agency of the Year and International Search Team of the Year. Heather is also an international search industry speaker and writer whose interdisciplinary work has earned her the title of Search Leader of the Year by the global Drum Awards.
Heather is also an accomplished photographer and journalist focused on conservation, nature, outdoor and environmental topics. She is an active member of the Outdoor Writers Association of America, and Excellence in Craft winner in writing and photography categories.
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